The market leader is expanding

Fielmann is continuing to pursue its policy of expansion. Germany is our home market. In the medium term, our aim in Germany is to sell 6.5 million units from 700 branches generating sales revenue of €1.1 billion and pre-tax profit amounting to €120 million. We shall be opening a further 150 branches in Germany, the majority of which will be located in the South, with its reliably good future prospects and the rest in regions with a high level of immigration.

In the German-speaking world, in Germany, Switzerland and Austria, we aim to sell 7.4 million units, generate sales revenues of €1.3 billion and report a pre-tax profit of €150 million.